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Blogging 101

If writing is an art, then, blogging is one way of using words to come up with an art. This is because people who are into blogging are the ones who are artistic on their own sense, carefully choosing words that would best describe their feelings, sentiments, wishes, desires, and everything.

Basically, blogs were first introduced as weblogs that refer to a “server`s log file.? It was created when web logging hit the virtual market. Since its inception in the mid-1990s, web logging gradually saturated the virtual community making the Internet a viable source of greater information.

However, with web logging, you still need a web site and domain names, but with blogging, you do not need anything just an account with blog providers. In most cases, these kinds of blogs are free of charge.

With the onset of blogging in the industry, personal journaling had been a common ground for people who wish to be known all over the world. However, not literally famous as this is not a case on being popular or well-known personality.

Generally, blogs are created for personal use. Like a journal, people can write their daily adventures, sentiments, and whatever ideas they want to express online.

Nevertheless, with the advent of the online businesses, blogs had gradually taken the limelight in providing businesses a chance to boost their productivity online. This is where the business blogs have taken the limelight.

Business blogs are, basically, created to advertise the services or products of a certain web site or online business in order to increase online sales.

Moreover, business blogs are also one way of promoting the company so that the other readers will know that a certain company exists online. With blogs, entrepreneurs are able to establish a name in the virtual market through articles that can be very useful in the reader`s life.

From there, you can make money out of blogs by simply syndicating it to your business` web site. This can be done through the RSS technology.

So, if you are thinking to create a blog, whether for business or for pleasure, you need to know some tips that could help you get through and make your blog one of the interesting blogs online.

Here`s how:

1. Consider your audience

Even if your blog is generally personal, still, it would be better to consider the minds of your readers. You have to think of something that would interest them.

After all, most of the reasons of people who write blogs are not at all confined to their own personal motives. Most of them would love to be “heard? (or read) and would love to be known, in some way or another, even for just a minute. Hence, it is very important to come with a write up that everybody can understand, not necessarily that these people can relate to it but they can understand it.

2. Pictures speaks a thousand words

To make your blogging worth the browsing effort of your readers, it would be extremely nice if you will put some pictures in it. It does not necessarily mean you have to place a picture of yourself. Any photographs will do as long as it does not pose danger or insult to anyone who will be reading your blog.

3. Make constructive and beneficial blogs

Even if you are free to write anything you wan to say to the world, still, it would be better to create some write-ups that would be beneficial to your readers.

After all, its information technology that you have there so better be inclined to provide information rather than sheer quirky entertainment.

4. Avoid making multifaceted and complicated blogs

In order to have an interesting blogs, try not to use some highly technical and highfalutin words. After all, it is not a science discourse or a debate that you are making, so better stick to simple facts and short blogs.

Bear in mind that most people who use the Internet usually do more scanning than scrutinizing each site word for word. Therefore, it would be better to come with blogs that will not bore your readers just because you have these lengthy articles.

5. Make it interactive

As much as possible and if your capacity will allow it, make your blog interactive. Yu can do this by placing some video or audio clips in your blog.

You can even place an area for comments or for some feedbacks. In this way, you can get some impressions or reactions of other people. Who knows, you might even gain some friends just by making them feel at home in your blog site.

Indeed, blogs are not created just for the mere fun of it. It also has its own purpose in the world of the Internet.
Therefore, for people who wish to harness their craft, as far as writing is concerned, blogs are the best way to do it.

As they say, blogging is the contemporary term of creative and commercial writing.

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What Lies Beneath an Article on Marketing

Are you thinking of ways to promote an online business or simply your web site? Are you an expert with regards to your line of business or profession? You need not know everything about it at all. All you’ve got to do is start doing article on marketing or simply put, the articles that you are going to send out to submission sites and article directories.

Article Directories

If you are new in this venture, you don’t have to get too intimidated. There are many article directories where you can submit your materials to. The first thing that you have to take note is how your chosen sites rank on Google and Alexa. This way, you will gauge what sites get the most traffic. And so you can start from that idea and choose the sites where your target market can be found.

You just have to be very careful in following the specified guideline for each site. While some will accept articles even with the minimum word count of 300, most sites will only publish articles with a 500 minimum word count.

Second, look at the rules about URLs. There are some web sites that will allow you to embed URLs on the content itself. Others will only allow such to be embedded on the author’s bio box. In any way, this is your chance to link the article to your own web site so be careful that you follow the specified guide of the submission site of your choice.

Watch out on how you write you articles. You must not sound like you are hard selling your web site, your products and services. Remember that the idea here is to sound like an expert giving an advice or a general knowledge about a specific topic to your target audience.

You will have a space to do the promotions. And that is on your author’s bio field. You must fill this little space with valuable details. You can start with your name, your business, why they should try out your services and a call to action from the readers. You are going to place your links on this part. That will be the readers guide to follow where you are leading them to.

Writing for the Internet

Writing for the net and for the article submission sites is far from writing features for the dailies or magazines. First, it should be light to read and easy on the eyes. Most people who browse the web for articles will only scan through your pieces. So you have to get your points across even if they do not read the entire material.

You can achieve that by having shorter paragraphs. You should use the word you often as to address the reader in a personal manner. The tone must be casual and friendly, but the article itself should be informative.

Blogging about your products and services is good. But to be able to reach to a larger market, you should try your hand at submitting articles to directories. You can even link your articles to your blogs and web sites.

An article on marketing can do wonders for your business. Just make sure to follow the guidelines, create good and quality contents, establish yourself as an expert in the category of your choice and submit on the right article submission sites.

The Whole Concept Behind Internet Marketing Articles

Every business must have a strategy on how to spread the word out about its products and services. It doesn’t matter if it is an online business or an offline one. If it is sales that you want to achieve, then you must do everything to market out your products and services. One effective way to go about this is through Internet marketing article.

Business Strategy

Look at your own notes. How do you plan to promote your business? It doesn’t really have to be a big time venture that would eat up most of your budget. You need to be practical. Times are hard and not everybody can afford the likes of a broadcast ads.

Now you have two choices when it comes to affordable advertising. It is either you use the print medium or you take advantage of the Internet age. The cheaper means when it comes to print ads are the direct mailing pieces like postcards, catalogs, brochures and flyers. The idea here is to find the right printing company to process your materials.

If you will choose the second route, this will be much cheaper but you won’t really able to track down certain names on a targeted list just like how it goes with direct mailing. But the advantage of this is that many people are browsing the web and you can tap all those people to become your probable clients.

Sit Down and Write

This is how most business owners do it these days. They create good contents, establish themselves as experts in their chosen categories and invite people to click on their links leading them to their web sites.

How do you go about this? You have to choose what areas or categories you want to focus your articles on. Make sure that your intended target audience will be interested on those categories. This is already minimizing the wide range of types and kinds of people who will be reading your articles. This is just like you are making sure you are talking to the right people.

Choose the right article submission sites. Do not submit to every site that offer free article submission. Your business must first be associated with good choices. And this is the first choice that you have to make. To help you with your decision, you can join web forums about such topic. You can also check the Google ranking of the site. Check out also its Alexa’s ranking. This way, you will know what sites get high volume of traffic.

Stay away from the spammy types. That will not do you any good. Yes, your articles may have higher chances to be crawled. But who would want to read materials that are rich in keywords but lack sense? You must convince people that you can help them. You must gain their trust. This way, there are higher chances that they will click on the links that you will provide on your author’s biography box.

Your author’s bio is a small space allotted for you to tell people who you are and convince them that you are that good that they must click on your link to find out more. This is the whole concept behind Internet marketing article.

This was created to help you promote whatever kind of business you have by first piquing people’s curiosity then leading them your way, or in this instance, your web site.

Article Marketing: Making the Perfect Resource Box

Making a quality article is not enough for it to sell; you have to make a resource box. It`s true that quality article writing can benefit your business by generating targeted traffic but it can also benefit you as a writer.

Besides promoting your business, a reader will sometimes be someone who is looking for a good writer. If you made a quality article and didn`t include a resource box, the person who is looking for a good writer to employ will never know how to contact you.

A resource box contains all the information about the writer; it will be like your calling card. Since there are so many people in the internet employing good writers, you can also make extra money by writing for someone. This means that your day job or your online business will not be the only source of income you`ll have. Writing is also a good business.

To make a resource box, here are some of the important items that you should include:

? Your full name: It is very surprising that many people who writes an article and post them in article publishing websites forgets to put their name on it. Your name should be the first thing you should put in a resource box.

? You should also include your website URL. People who would want to see more of your articles would really want to visit your website. People who are looking for writers would often visit the writer`s website to take a look of your other articles.

? Including your elevator pitch will get people more interested in you. Put 1 to 3 sentences that say about what makes your offer different from others.

? Now that you have their attention, you now have to make a reason for them to visit your website or buy from you. Since your submitted article contains only some few information about your product it is best that you should invite people into your website. Remember to give only one specific reason to visit your website.

These are the most important content of a good resource box. However, there are other optional items that would be beneficial to include.

? You should include the article publishing website URL in your resource box. Include all articles publishing website that you have submitted your articles. This is because people can read more of your articles from other article publishing websites.

? Include your contact information such as, your phone number, email and address. It creates a sense of professionalism. People who are hiring writers will be able to contact you and speak to you personally. By doing this, people may even invite you to speak on seminars and workshops. Paid or not, do not reject them, this can be good for your reputation and many other opportunities will come.

? Include a sentence that you will give free reports and of course you should provide them the free report. This will further enhance your credibility. Some people will think that you hired someone to do the articles for you. By creating a free report they can be surer that you wrote the article yourself.

Now you`re ready to post your articles in article publishing websites. You now have the idea to market your articles. However, don`t overdo your resource box. Here are some things that you should not include in your resource box. These are some of the most common mistakes people make in a resource box:

? If you have several websites, do not include every single one of them in your resource box. This will ruin your credibility. Post only your website that is related to the topic. If you post a link of each of your website that has nothing to do with the topic, it will make people think that you are a scammer.

? Do not post all of your achievements, people don`t care. Remember to keep a resource box simple and to the point. A resource box is for your information not for your ego.

? Make your resource box small. It should not be larger than one-fifth of your article size.

By making a resource box, it will give you a sense of professionalism and also could make people think that you are an expert on the topic. Be sure to follow these guides and you can have many business opportunities in the future. Again, do not forget to include your name.

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Article Marketing Serving You its Purpose

‘Are you getting irritated with the pimples growing in your face? Why don`t you try the newly discovered facial soap? This will be great for those who carry their burden of pimples`. .. Cut! This is just a commercial.

Advertising one`s product is quite difficult. Your main goal is to attract the attention of your audience. To convince them to patronize your products is important. Lastly is to let them know the convenience and the benefit that it can bring them.

It also costs the producers a lot when it deals to advertising. It is sickening especially if the commercial is also disapprove or does not serve its purpose at all. Don`t you think it is frustrating?

Thanks to the innovation of technology called the computer and the internet. It is good news for everybody who is planning to sell products as a form of online business without spending much money in advertising. Well, is there such thing like that?

Of course there is. Article marketing is sought-after among all other marketing strategies. Obviously, there is main reason for such, first is because you can advertise free. The task is so easy, you simply write hot things and description about your products and then you can now post it to your desired website.

Unlike the commercial that you watch in televisions, it has its frequency. It only means that there is limited rate of occurrence depending on the contract that you signed. On the other hand, with article advertising any subscriber can have an access to your site 24 hours a day.

Advertising and selling of your product can also be easy for you. Once the subscribers are interested about your product, they can contact you; there the business began. A single article can be republished to all other websites.

Therefore, as an advertiser of your own product, you have to make sure that the article is interesting. You bear in mind that the more reader you get the greater the possibility for your product to be purchased.

In addition, you should also conform to the restrictions and the standards set forth by the websites. The articles that you are to make should only tackle information concerning your products.

In other words, to drive the readers and the subscribers towards you, it is a requisite that you should understand what you are talking about in your article. You should not lead them into confusion of course.

Be able to have a concrete description of the product that you are selling including the features. Do not give them half-cooked information; bare everything about your product. Dare to make a difference!

One technique that you can use is to make them read interesting tidbits about yourself first. You can also share those couple of advices and friendly tips. For sure, if they will start to like you, soon they will get fascinated about your product as well.

What is your role in the business?

Primarily is to gain their trust. It is very necessary that you must appear as a credible source for them. All the information that you will be sharing about your products must be true.

As much as possible avoid too much exaggerations. You can promote a better relationship between your customer and your readers by providing them with great but factual information. It will certainly catch the reader`s eyes.

Have you ever tried your product?

It is good if yes. You can already include in your article the benefits that the products brought you. It is helpful also if you will share your experience with the product to your readers.

However, you need to please them about it, but telling them the pros and cons of the use of your product is honest. Make them inform if it is not good for allergic people, for instance if it is a soap.

Article advertising is one great way towards your success. If you only utilize your resources and creativity properly, it will bring you to its peak.

You cannot judge your article marketing results however simply by the sales or the compliments that you receive. Rather, you will know if it gained popularity if your site is in demand to both the subscribers and the readers.